We may collect personal data, including your name, email or street address, date of birth, telephone number, your preferences and interests, or other information you provide to us or grant us access to ("Personal Data") when you register for newsletter, communicate with us, or take part in interactive games, features or competitions. We may also collect any photographs, video images or other user generated content that you may upload to the Site ("User-Generated Content" or "UGC").
We may use a variety of technologies that automatically or passively collect information about how the Site is accessed and used ("Usage Information"). Usage Information may consist of your browser type, operating system, the page served, the time, and the preceding page views. Usage Information is generally non-identifying, but if we associate it with other information so that you can be identified, we treat it as Personal Data.
We also automatically collect your IP address or other unique identifier for the computer, mobile device, technology or other device (collectively, "Device") you use to access the Site. A unique identifier is a number that is automatically assigned to your Device when you access a web site or its servers, and our computers identify your Device by this number ("Device Identifier"). Some mobile service providers may also provide us with the physical location of the Device used to access the Site.
Web beacons (also known as clear gifs) are used in combination with cookies to help Site operators understand how you interact with their websites. A web beacon is typically a transparent graphic image (usually 1 pixel x 1 pixel) that is placed on a site or in an email. The use of a clear gif allows the Site to measure your actions in opening the page that contains the clear gif.
Provide general internal and customer analytics.
Study traffic patterns in order to improve website performance, to customize the user experience, and to better match the users’ interests and preferences. For example, SPE keeps track of the domains from which people visit, and also measures visitor activity on SPE websites. However, these tracking records are performed and maintained in ways that keep the data non-identifiable.
Keep track of preferences you specify while you are using SPE products or services.
Support security measures, such as requiring re-login into a SPE product or service after a certain amount of time has elapsed.
If you login to our products through the Site, cookies can also be used to save the username so that we can process the saved login information and quickly log you into the product.
Assist in identifying possible fraudulent activities.
Tell if an email has been opened and acted upon.
You may configure your browser to accept all cookies, reject all cookies, or notify you when a cookie is set. Each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences.
For analytics services, we may use Omniture, a web analysis service provided by Adobe which includes session cookies and beacons. If you do not wish to allow your session visit information on the Site to be aggregated and analyzed by us, you may click here to opt-out.
The Adobe Flash Player is an application and web tool that allows rapid development of dynamic content. Flash (and similar applications) use technology to remember settings, preferences and usage similar to browser cookies. SPE employs Adobe Flash cookies in certain situations where we use Flash to provide some content such as video clips or animation. SPE does not use Flash cookies to serve interest-based advertising. Flash cookies are managed through the Flash Player Settings Manager, which is a different interface than the one provided by your web browser. This Settings Manager lets you manage global privacy settings, storage settings, security settings, and automatic notification settings. Beginning with Flash Player 10.3, the Flash Player Settings Manager can be accessed locally on your computer: in the Control Panel on Windows and in System Preferences on Mac. Users of other operating systems and earlier versions of the Flash Player should manage their global privacy settings using the Flash Player Settings Manager provided online from Adobe: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager06.html
For further information about cookies you can visit www.allaboutcookies.org . If you choose to decline cookies, you may not be able to login or use other interactive features of our Sites and features that depend on cookies.
We will use Personal Data collected through the Sites to: (1) allow you to participate in the features we offer on the Site; (2) process your registration and/or upload your UGC; (3) provide you with information that you request or agree to receive; (4) improve the Site and for internal business purposes; (5) contact you with regard to your use of the Site, and any changes to our policies; (6) tailor content, advertisements and offers we serve you; and (7) fulfill other purposes disclosed at the time you provide your Personal Data or otherwise with your consent.
We may share Personal Data with the following parties:
We may engage third parties to perform functions on our behalf, such as hosting or operating our Site, sending e-mail communications, and data analysis. We may share Personal Data with third parties in order for them to provide content or otherwise perform services for us, and we will require such parties to maintain appropriate security to protect such data from unauthorized access or processing.
We may share your Personal Data with other entities affiliated with us for internal reasons, primarily for business and operational purposes. SPE or any of its assets, including the Site, may be sold, or other transactions may occur in which your Personal Data is one of the business assets of the transaction. In such case, your Personal Data may be transferred.
The Site is hosted and operated in the United States. Your Personal Data will therefore be transferred to and processed in the United States where the privacy laws may not provide an equivalent level of protection to those in your home country. By using the Site, and providing us with any information, you consent to the transfer of your information to, and its processing in, the United States.
You have the right to access your Personal Data held by us and, if necessary, have it amended or deleted. You can also request not to receive email, SMS, and MMS marketing communications from us. You may opt out of receiving email newsletters and other marketing communications by following the opt-out instructions provided to you in those emails. If you sign up to receive SMS or MMS messages, you may unsubscribe from any SMS or MMS messages received by replying "STOP." Please note that we may still need to send you certain communications relating to your account or use of the Sites and these transactional account messages may be unaffected if you choose to opt-out from marketing communications.
For more details or any privacy questions please contact us by email at SonyPrivacy@spe.sony.com or write to us at:
Sony Pictures Releasing (UK)
Sony Pictures Europe House
25 Golden Square
London W1R 9LU